Production of the popular TV series 'Survivor' will commence soon in a remote location in the interior of Labasa, main town of Fiji's second largest island, Vanua Levu in Fiji's 'friendly north'.

The Prime Minister of Fiji, Mr Laisenia Qarase, welcomed the arrival of the production crew, and the international recognition that the series will bring to Fiji when it airs next year. Mr Qarase also highlighted the economic benefits associated with hosting this world-renowned series, from direct income derived from local employment, purchase of goods and services, and lease monies, to indirect income resulting from the exposure of Fiji on the world stage. A total of around FJ$6 million was estimated.

Other side benefits would be gained from infrastructure built for the production that would remain once filming is complete, as well as the added marketing of Fiji's north as an adventure destination.